EURO-JICs / Mission Statement

Translations: Spanish German Italian

Membership

Under the name "EURO-JICs" are united those companies, which carry out, monitor or promote the national media research in their respective countries on a neutral, tripartite, non-profit basis (Joint Industry Committees). Media owned companies (MOC) which work neutrally with the same philosophy on a non-profit basis can also become members.

Main purpose

The main purpose of EURO-JICs is the harmonisation of the research about the Internet and other interactive and/or digital media on a European level, and to provide audits of such research projects. EURO-JICs will work towards improvement, standardisation and uniformity of definitions, methods and reports within its membership and encourage other research organisations to adopt the same rules and to inform corresponding bodies.

Pan-European Internet-Surveys

EURO-JICs will provide the marketplace with comparable basic data on Internet usage on a European level. In order to be representative for the population, this information should be collected in large random samples (i.g. National Readership Surveys, etc.).

Participation of other research companies

In order to publish a comprehensive report, EURO-JICs encourages research bodies in countries, where no JIC, nor MOC exists, to provide the same data, derived from similar sources and same quality standards, to be included in the overall-report established by EURO-JICs.

January 2004

EURO-JICs Pan European Internet Surveys 2004